![skin regimen box design.jpg](https://static.wixstatic.com/media/2ea6ce_f5e11802e548422b9c85f09a121477e0~mv2.jpg/v1/fill/w_600,h_600,al_c,q_80,usm_0.66_1.00_0.01,enc_auto/skin%20regimen%20box%20design.jpg)
IDARA AESTHETICS
In 2017, launched wellness clinic in the Philippines named Idara (pronounced ay-da-rah) Aesthetics offering health and beauty skin care products of Idara Thailand and catering IV Vitamin Therapy/Glutathione Treatment for detoxification, skin whitening and the glutathione health benefits as anti-oxidant.
THE PROBLEM
The brand lacks visual identity consistency. From Product packaging to marketing collaterals. The business aims to create brand awareness and become distinctive in the beauty industry.
![ageless-regimen box design.jpg](https://static.wixstatic.com/media/2ea6ce_f09583ba60d4479cac4ed1a3bb0ee14f~mv2.jpg/v1/fill/w_600,h_600,al_c,q_80,usm_0.66_1.00_0.01,enc_auto/ageless-regimen%20box%20design.jpg)
THE SOLUTION
The Marketing in Aesthetics should be aggressive, especially in online marketplace, the Marketing team come up to create a strong, but clean visual identity system. Starting from Instagram
campaigns, collaterals and product packaging.
THE ROLE
Brand strategy, Visual identity system, Digital Marketing, Mockup designs, Product packaging,
![intimate cleanser.jpg](https://static.wixstatic.com/media/2ea6ce_0e1c78b444994365bef12d89d988e815~mv2.jpg/v1/crop/x_552,y_602,w_2408,h_2408/fill/w_388,h_388,al_c,q_80,usm_0.66_1.00_0.01,enc_auto/intimate%20cleanser.jpg)
![](https://static.wixstatic.com/media/2ea6ce_c0da877d143c4afb90a6e02dd90e0d36f000.jpg/v1/fill/w_320,h_320,al_c,q_80,usm_0.66_1.00_0.01,enc_auto/2ea6ce_c0da877d143c4afb90a6e02dd90e0d36f000.jpg)
![SRYLESCAPE UPDATEDArtboard 10.jpg](https://static.wixstatic.com/media/2ea6ce_b73d0a6bfa1e4c398ff35c2662e24b8f~mv2.jpg/v1/fill/w_974,h_195,al_c,q_80,usm_0.66_1.00_0.01,enc_auto/SRYLESCAPE%20UPDATEDArtboard%2010.jpg)
![intimate cream tube.jpg](https://static.wixstatic.com/media/2ea6ce_3c84bc554b974311b4a21c07be3ad1f8~mv2.jpg/v1/crop/x_1186,y_37,w_1011,h_2243/fill/w_300,h_665,al_c,q_80,usm_0.66_1.00_0.01,enc_auto/intimate%20cream%20tube.jpg)
![cosmetic-tube-mockup-skin regimen.jpg](https://static.wixstatic.com/media/2ea6ce_3618d4a7d8b9496a9b00ee6879ac645b~mv2.jpg/v1/crop/x_1215,y_72,w_1015,h_2175/fill/w_310,h_664,al_c,q_80,usm_0.66_1.00_0.01,enc_auto/cosmetic-tube-mockup-skin%20regimen.jpg)
![cosmetic-tube-mockup-ageless.jpg](https://static.wixstatic.com/media/2ea6ce_206abf0ad73041a88f7839e10b70abc6~mv2.jpg/v1/crop/x_1203,y_53,w_1007,h_2213/fill/w_302,h_664,al_c,q_80,usm_0.66_1.00_0.01,enc_auto/cosmetic-tube-mockup-ageless.jpg)
![ua spray.jpg](https://static.wixstatic.com/media/2ea6ce_de5cdae09ead48ce8897d2d0a7fc1e8b~mv2.jpg/v1/fill/w_922,h_615,al_c,q_85,usm_0.66_1.00_0.01,enc_auto/ua%20spray.jpg)
![DSC04337.JPG](https://static.wixstatic.com/media/2ea6ce_38faa6b832004a05b911eabc3444c1ff~mv2.jpg/v1/fill/w_922,h_519,al_c,q_85,usm_0.66_1.00_0.01,enc_auto/DSC04337_JPG.jpg)
![Cosmetic_Bottles_v01-acne.jpg](https://static.wixstatic.com/media/2ea6ce_30cb8beb9db5406b88aa1d2909a92072~mv2.jpg/v1/fill/w_922,h_738,al_c,q_85,usm_0.66_1.00_0.01,enc_auto/Cosmetic_Bottles_v01-acne.jpg)
![Cosmetic_Bottles_v02-ageless.jpg](https://static.wixstatic.com/media/2ea6ce_2c9814d4287b487bb3d5138ed6b72dc0~mv2.jpg/v1/fill/w_922,h_738,al_c,q_85,usm_0.66_1.00_0.01,enc_auto/Cosmetic_Bottles_v02-ageless.jpg)
![step 1 and 2 mockup-skin reg.jpg](https://static.wixstatic.com/media/2ea6ce_0213673eff3742cc8b046fa075b95031~mv2.jpg/v1/fill/w_923,h_738,al_c,q_85,usm_0.66_1.00_0.01,enc_auto/step%201%20and%202%20mockup-skin%20reg.jpg)
![IDARA NEW STYLE PROPOSALArtboard 1 copy](https://static.wixstatic.com/media/2ea6ce_1a8feb234c024a508c9f72785bab47a7~mv2.jpg/v1/fill/w_923,h_519,al_c,q_85,usm_0.66_1.00_0.01,enc_auto/IDARA%20NEW%20STYLE%20PROPOSALArtboard%201%20copy%20.jpg)
![IDARA NEW STYLE PROPOSALArtboard 1 copy](https://static.wixstatic.com/media/2ea6ce_605eabf5ce234676bb02fecd4750a3f9~mv2.jpg/v1/fill/w_923,h_519,al_c,q_85,usm_0.66_1.00_0.01,enc_auto/IDARA%20NEW%20STYLE%20PROPOSALArtboard%201%20copy%20.jpg)
![](https://static.wixstatic.com/media/2ea6ce_22dca2dbd25d401fb27b3b5255749aacf000.jpg/v1/fill/w_298,h_530,al_c,q_80,usm_0.66_1.00_0.01,enc_auto/2ea6ce_22dca2dbd25d401fb27b3b5255749aacf000.jpg)
![](https://static.wixstatic.com/media/2ea6ce_f68333f88b234da28419260d9340a99af000.jpg/v1/fill/w_298,h_530,al_c,q_80,usm_0.66_1.00_0.01,enc_auto/2ea6ce_f68333f88b234da28419260d9340a99af000.jpg)
![](https://static.wixstatic.com/media/2ea6ce_df7308d9597c4278b2c077d1f094e160f000.jpg/v1/fill/w_298,h_530,al_c,q_80,usm_0.66_1.00_0.01,enc_auto/2ea6ce_df7308d9597c4278b2c077d1f094e160f000.jpg)
![soap box.jpg](https://static.wixstatic.com/media/2ea6ce_5a197fd4d01049cb971c6b3dbb8349bf~mv2.jpg/v1/crop/x_427,y_230,w_4997,h_4306/fill/w_608,h_524,al_c,q_80,usm_0.66_1.00_0.01,enc_auto/soap%20box.jpg)
![Cosmetics Jar Mockup - ageless.jpg](https://static.wixstatic.com/media/2ea6ce_5c1e1598f62b4b6db9d6d2f320fa5562~mv2.jpg/v1/crop/x_1358,y_875,w_2492,h_2108/fill/w_299,h_253,al_c,q_80,usm_0.66_1.00_0.01,enc_auto/Cosmetics%20Jar%20Mockup%20-%20ageless.jpg)
![Cosmetics Jar Mockup - acne care.jpg](https://static.wixstatic.com/media/2ea6ce_c1e06f3514554353be5f82b543dec7e6~mv2.jpg/v1/crop/x_1358,y_858,w_2500,h_2125/fill/w_295,h_251,al_c,q_80,usm_0.66_1.00_0.01,enc_auto/Cosmetics%20Jar%20Mockup%20-%20acne%20care.jpg)
![Cosmetics Jar Mockup - skin regimen.jpg](https://static.wixstatic.com/media/2ea6ce_c61a8eee65b640cabdbfb9a954def294~mv2.jpg/v1/fill/w_608,h_450,al_c,q_80,usm_0.66_1.00_0.01,enc_auto/Cosmetics%20Jar%20Mockup%20-%20skin%20regimen.jpg)
![dropper mock up - skin regimen.jpg](https://static.wixstatic.com/media/2ea6ce_61e76519754f40ed977e8c76cac7414b~mv2.jpg/v1/crop/x_423,y_387,w_1841,h_2761/fill/w_300,h_450,al_c,q_80,usm_0.66_1.00_0.01,enc_auto/dropper%20mock%20up%20-%20skin%20regimen.jpg)
![dropper mock up - AGELESS.jpg](https://static.wixstatic.com/media/2ea6ce_251b1feb629b4e13a36e4f8087951500~mv2.jpg/v1/crop/x_2389,y_395,w_1538,h_2753/fill/w_256,h_458,al_c,q_80,usm_0.66_1.00_0.01,enc_auto/dropper%20mock%20up%20-%20AGELESS.jpg)
![dropper mock up - anti acne.jpg](https://static.wixstatic.com/media/2ea6ce_f86451521643444da71199c68b25bc55~mv2.jpg/v1/crop/x_2433,y_388,w_1538,h_2760/fill/w_255,h_458,al_c,q_80,usm_0.66_1.00_0.01,enc_auto/dropper%20mock%20up%20-%20anti%20acne.jpg)
![](https://static.wixstatic.com/media/2ea6ce_d99311103f6a4c44b4602909588b0674f000.jpg/v1/fill/w_378,h_378,al_c,q_80,usm_0.66_1.00_0.01,enc_auto/2ea6ce_d99311103f6a4c44b4602909588b0674f000.jpg)